Sand Lake Imaging Selects Larimer & Co. as Agency of Record

Orlando-based Larimer & Co. Branding Studios has been selected as the lead agency of record for Sand Lake Imaging -- Central Florida’s largest center for diagnostic imaging, nuclear medicine, women’s imaging, and interventional radiology.

Larimer & Co. will lead brand strategy, advertising, public relations, social media, and sales activation campaigns including the conceptualization and launch of a National Health Awareness initiative to activate engagement with patients and medical providers.

The Warhol-inspired campaign will increase awareness of health issues impacting society and will incorporate strategic partnerships with 12 national charities including the American Heart Association, the American Lung Association, and the American Kidney Foundation.

Larimer & Co. is a strategic branding and communications agency that leverages creativity and the human experience to build affinity and drive performance for emerging and established brands.